Good & Gather Organic Veggie-Flavored Tortilla Chips

If it ain't broke, then don't try to fix it.

It might be a cliche, but it's generally a good rule of thumb in my book. Target obviously disagrees.

I've been aware of this Good & Gather shift for quite a few months now, even though this is our first review of a Good & Gather product. Heh. As an acronym, Good and Gather spells GAG. 

So long, Archer Farms. I think we'll stick with "What's Good at Archer Farms?" as the name of this blog for the time being because 1) the first line of this post 2) I like the name "Archer Farms" a lot more than "Good & Gather" and 3) It's a nod to the classic golden age of Target fare of the past decade? Decades? I'm pretty sure AF was around since I first started shopping at Target some time in the early 2000's.

Isn't "good" either an adjective or a noun? And "gather" is a verb. So...those two words don't belong together in any case. 

I guess it could be short for "Do good and gather stuff" or some other inane simplistic mantra of modern Minnesota marketing masters, but whatever. At least it's alliterative. I'm not into it, but that doesn't mean that we won't see some tasty products coming down the line with the GAG moniker.

First impression of these chips: not great. They tasted burnt in a weird, subtle way. They're thick, relatively rigid...and vegetabley. At first I wasn't into the veggie + corn vibe.

But I must admit they grew on me by the end of the bag. They need salsa. And their girth and sturdiness really lends them to dipping into chunky salsas or dense queso or guacamole.

The flaxseeds provide an earthiness to the product. You can't really taste the individual vegetables listed on the bag like carrot, tomato, beet, and spinach, but rather an interesting blend of all of the above. Still, corn is the dominant taste.

My initial reaction was somewhere in the ballpark of 5 or 6 stars, but like I said, I came to appreciate them more by the time we finished the package and had tried them with numerous condiments and dipping situations. They're pretty versatile and have a unique flavor.

I give Good & Gather Veggie Flavored Corn Tortilla Chips with Flaxseeds 7 out of 10 stars.