Good & Gather Organic Confetti Cake Instant Oatmeal

Ah, the never-ending battle to make plain old boring oatmeal seem exciting. Confetti cake, huh? Kinda gimmicky, but hey, it worked on me. Why not "birthday cake oatmeal," I wonder.

Well, Nathan, because you would logically only have birthday cake oatmeal one day out of the year and you can enjoy confetti cake oatmeal year-round. Okay. I'll buy it.

But you know it's pretty much nothing but rolled oats and cane sugar in there. There's a tiny bit of rice flour, potato starch, and sunflower oil in the "colored bits," but those are just the icing on the proverbial cake. There's a dash of sea salt at the end of the ingredients, and voila, you've got a complete breakfast.

Did I mention all the ingredients are organic? That's a plus.

They colored the bits with all-natural food products like turmeric, anatto, and vegetable and fruit juices. That's kinda Trader Joe's-esque of Target. I don't remember seeing such holistic colorings from Good & Gather or Favorite Day before. The colors in the actual product aren't nearly as vibrant as they look on the packaging, but I can live with that.

The beautiful wifey and I both like it. Good & Gather Confetti Cake Oatmeal somehow transcends its simple ingredients and tastes fun and festive. I'll throw out seven stars. Why not? The value is there at $2.99 for eight packs of oatmeal.

I give this breakfast product 7 out of 10 stars.